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Hasselager, Aarhus and Kuopio, Finland


The Nordic Pet Care group produces and sells feed, snacks and accessories for pets and birds for approx. DKK 700 million annually through the companies Vital Petfood Group, Best Friend and Best Sales. The company sells its products to e.g. the retail trade in the Nordics and a long range of export markets.


Vital Petfood Group produces feed for e.g. dogs, cats, rodents and birds from its factories in Hasselager and Ølgod, while Best Friend develops and markets food, snacks and accessories for pets via its headquarters in Finland and sales offices in Denmark and Sweden. Best Sales does sales work for both the VPG group and a number of external customers in Denmark.


The head office for Vital Petfood Group and Best Sales is located in Hasselager near Aarhus and for Best Friend in Kuopio in Finland.,,

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